Mediterranean Day 2025 highlights
2025 edition at a glance
Go through the 2025 campaign: We need to talk, Mediterranean
A brand-new visual identity tailored to the 2025 campaign “We need to talk, Mediterranean”!
The video teaser announcing the campaign gathered +2M views and reached +1M people.
Discover the participatory music playlist made by contributions from citizens all over the region, created by the Interreg Next Med Programme!
A tailored website with +10k visits from all over the region
Social media gathered +11M engagement actions by UfM audiences
The video campaign reached +17M people and its videos were viewed +24M times. WATCH THE VIDEO
65+ activities organised in 24 countries
65 registered activities were organised in the framework of the Day of the Mediterranean in 24 countries from the region (Albania, Bosnia and Herzegovina, Bulgaria, Croatia, Czech Republic, Egypt, France, Germany, Greece, Italy, Jordan, Lebanon, Luxembourg, Malta, Morocco, Netherlands, North Macedonia, Portugal, Slovenia, Spain, Sweden, Syria, Tunisia, Türkiye).
Ranging from institutional conferences, experts’ workshops or cultural celebrations, the 2025 Mediterranean Day celebrations included more than 29 musical performances across the region following a Call for participation by the Anna Lindh Foundation.
Click on the pictures to discover some of the cultural celebrations held in the region!
Mediterranean youth engaged in building bridges of dialogue
“We need to talk, Mediterranean” brought dialogue back to the people, beyond institutions, into the everyday spaces where conversations truly happen.
As part of this effort, the UfM partnered with content creators from both shores of the Mediterranean to produce a series of short videos. From intergenerational reflections to calls for unity and social change, the campaign highlighted the voices that make the Mediterranean what it is: diverse, connected, and full of potential.
The messages shared were powerful:
“The sea is not a wall, but a bridge.”
“We have spoken about each other, but not to one another.”
“I wish for a generation that is not afraid of the other.”
Explore the Reels, which gathered more than 24 million views, on Instagram.
Music across borders
A unique concert to celebrate the Day of the Mediterranean was held in Barcelona on 28 November 2025 at the iconic Palau de la Música Catalana.
The commemoration highlighted the power of music and poetry to weave bonds and open dialogues, always looking towards a fairer and more peaceful future for the whole region.
It featured the renowned Barcelona-born flamenco singer Mayte Martín, who performed Manuel de Falla’s El amor brujo —considered the composer’s masterpiece— together with the Camerata Penedès under the direction of Elena Rey. They were joined by musician Gani Mirzo and actress Manar Taljo.
The concert was co-organised by the IEMed, the Barcelona City Council, and the UfM Secretariat, in collaboration with the Generalitat of Catalonia and the Spanish Ministry of Foreign Affairs, European Union and Cooperation.
More than 29 musical performances were also held across the region following a Call for participation by the Anna Lindh Foundation.
Mediterranean Day logo projections across cities
Video campaign: the Mediterranean in word
The “Mediterranean in 1 word”: A regional campaign to engage with citizens. 25+ Mediterranean personalities participating and 4,1 million+ views throughout the year featured in a regional media banners campaign with 5M+ impressions in more than 10 countries.
A network of Mediterranean partners
50+ official Med Day partners and hundreds of Euro-Mediterraenan organisations engaged
Visual identity
A brand-new visual identity tailored to the 2025 campaign “We need to talk, Mediterranean”!
